PETE SABINE & LESLIE WHITNEY PETE SABINE & LESLIE WHITNEY
  • ABOUT PETE & LESLIE
    • ABOUT OUR TEAM
    • About Pete Sabine
    • About Leslie Whitney
    • Hire the Right Realtor
  • BUYING
    • Consultation and Preparation
    • Home Loan Resources
    • Finding Your Next Home
    • Transaction Management
    • Home Purchase Questionnaire
    • How to Buy Before You Sell
  • SELLING
    • CONSULTATION AND PREPARATION
    • PRICING STRATEGY
    • MARKETING PROGRAM
    • VIDEO MARKETING >
      • HOME TOURS
      • LIFE STYLE VIDEOS
    • STAGING
    • HOME IMPROVEMENT LOAN
    • MARKETING UPDATE REPORTS
    • HOME SALE QUESTIONNAIRE
  • COMMUNITIES
    • ABOUT ALAMO
    • ABOUT ALHAMBRA VALLEY
    • ABOUT CLAYTON
    • ABOUT CONCORD
    • ABOUT DANVILLE
    • ABOUT LAFAYETTE
    • ABOUT LAMORINDA
    • ABOUT MARTINEZ
    • ABOUT MORAGA
    • ABOUT ORINDA
    • ABOUT PLEASANT HILL
    • ABOUT SAN RAMON
    • ABOUT WALNUT CREEK
    • COMMUNITY EVENTS >
      • National Night Out
      • Pleasant Hill Blues & Brews Festival
      • Pleasant Hill Summer Concert Series
      • Lindsey Wildlife Experience
      • CHRISTMAS HOLIDAY FUNDRAISER
      • Community Yard Sale Event
      • Home Buying Seminar
  • TIPS & TOOLS
    • REAL ESTATE PRO TIPS
    • Service Provider Directory
    • How to buy/sell book
  • CONTACT US

Pricing Strategy

Pricing Strategy

Pricing Your Home Accurately

Buyers for residential real estate base their decision to buy a home driven primarily by the emotional appeal and secondarily supported by their perception of fair market value. The List Price of your home is compared to other available homes for sale in the area with similar intrinsic qualities.

When financing is a part of the purchase transaction, the Purchase Price must meet real estate appraisal guidelines supported by recent nearby sales (within the past 120 days) of like-kind Sold Properties, and  current Pending Sales and Active Listings.

The art of pricing a home accurately is to analyze the above stated perspectives and date to determine a range of Fair Market Value and then select a List Price within this range. If the List Price is too high, make List Price adjustments if needed, usually after the first 3 to 4 weeks of full market exposure on the MLS.

When a property in high demand is offered for sale in a "Seller's Market", we usually recommend a specific Offer Review date within 7 to 10 days from the MLS debut date to generate competing offers and the highest possible sales price.

Together with you, we develop a List Price strategy incorporating the following:

Primary goals and objectives
  • Your urgent need to sell as soon as possible
  • Your ability to “time the market” to benefit from limited supply with high demand
  • Your resources to complete cosmetic and/or repair improvements to obtain the highest possible sales price
  • Your goal to sell “As-Is” or in “fully optimized” condition including professional staging

Local real estate market trends
  • Supply and Demand, average Days on Market, Seller sales concessions
  • Buyer’s Market or Seller’s Market
  • Median local home value versus the estimated value of your property
  • Current volume of Pending Sales versus Active Listings (velocity of sales)
  • List Price to Sales Price ratio

Macro - economic conditions
  • Home loan interest rates
  • Availability of financing
  • Tightening or loosening credit, appraisal, and loan underwriting requirements
 

FIVE STAR REAL ESTATE TEAM

Representing homeowners & buyers since 1985 with local real estate expertise and over 1000 successful real estate sale transactions, including Buyer Representation, Homeowner Representation, relocation transfers, Investor Representation and professional staging services.
Call or Text LESLIE
510-388-5794
Leslie@LeslieWhitney.com

​Call or Text PETE
925-787-2548

​Pete@PeteSabine.com

COMPANY INFO

San Francisco
​East Bay
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© PETESABINE.COM | PETE SABINE DRE#00889760 & LESLIE WHITNEY DRE#01950037 | ​201 Lafayette Cir #100, Lafayette, CA 94549 | COMPASS DRE #01527235
Site by WPF Creatives
  • ABOUT PETE & LESLIE
    • ABOUT OUR TEAM
    • About Pete Sabine
    • About Leslie Whitney
    • Hire the Right Realtor
  • BUYING
    • Consultation and Preparation
    • Home Loan Resources
    • Finding Your Next Home
    • Transaction Management
    • Home Purchase Questionnaire
    • How to Buy Before You Sell
  • SELLING
    • CONSULTATION AND PREPARATION
    • PRICING STRATEGY
    • MARKETING PROGRAM
    • VIDEO MARKETING >
      • HOME TOURS
      • LIFE STYLE VIDEOS
    • STAGING
    • HOME IMPROVEMENT LOAN
    • MARKETING UPDATE REPORTS
    • HOME SALE QUESTIONNAIRE
  • COMMUNITIES
    • ABOUT ALAMO
    • ABOUT ALHAMBRA VALLEY
    • ABOUT CLAYTON
    • ABOUT CONCORD
    • ABOUT DANVILLE
    • ABOUT LAFAYETTE
    • ABOUT LAMORINDA
    • ABOUT MARTINEZ
    • ABOUT MORAGA
    • ABOUT ORINDA
    • ABOUT PLEASANT HILL
    • ABOUT SAN RAMON
    • ABOUT WALNUT CREEK
    • COMMUNITY EVENTS >
      • National Night Out
      • Pleasant Hill Blues & Brews Festival
      • Pleasant Hill Summer Concert Series
      • Lindsey Wildlife Experience
      • CHRISTMAS HOLIDAY FUNDRAISER
      • Community Yard Sale Event
      • Home Buying Seminar
  • TIPS & TOOLS
    • REAL ESTATE PRO TIPS
    • Service Provider Directory
    • How to buy/sell book
  • CONTACT US