Our Lifestyle Video Marketing
Plain video house tours are all well and good, but what if instead of a dry, room-by-room tour around a property, you used the video to tell a story and sell a lifestyle?
When it comes to real estate it used to be all about Location, Location, Location. And while this may still be true, there is another word that has become just as important if not MORE important than a location, it is the other “L” – LIFESTYLE.
Where we live has everything to do with lifestyle. Some of us live where we live because of its proximity to our employer – lifestyle. Some choose homes in locations close to outdoor recreation and open space – lifestyle. Some choose based upon an area like the Alhambra Valley, Briones, Downtown Walnut Creek, Martinez, Pleasant Hill, or Lafayette – lifestyle.
Lifestyle is a big selling point in real estate but especially important in luxury real estate. The buyer is not plunking down $2 million or even $10 million for a piece of land with a pool and a view, no, they are really purchasing a lifestyle.
We understand how important lifestyle can be in the selling process and we have leveraged it with the power of real estate video – real estate lifestyle video that is. A lifestyle video offers a way to not only show what a home looks like, its amenities or location – but how life could be lived IN IT. A good real estate lifestyle will create an emotional connection with a buyer, helping them mentally move into a property. Below are some lifestyle videos we recently created. Visit our YouTube Channel for our latest video productions.
When it comes to real estate it used to be all about Location, Location, Location. And while this may still be true, there is another word that has become just as important if not MORE important than a location, it is the other “L” – LIFESTYLE.
Where we live has everything to do with lifestyle. Some of us live where we live because of its proximity to our employer – lifestyle. Some choose homes in locations close to outdoor recreation and open space – lifestyle. Some choose based upon an area like the Alhambra Valley, Briones, Downtown Walnut Creek, Martinez, Pleasant Hill, or Lafayette – lifestyle.
Lifestyle is a big selling point in real estate but especially important in luxury real estate. The buyer is not plunking down $2 million or even $10 million for a piece of land with a pool and a view, no, they are really purchasing a lifestyle.
We understand how important lifestyle can be in the selling process and we have leveraged it with the power of real estate video – real estate lifestyle video that is. A lifestyle video offers a way to not only show what a home looks like, its amenities or location – but how life could be lived IN IT. A good real estate lifestyle will create an emotional connection with a buyer, helping them mentally move into a property. Below are some lifestyle videos we recently created. Visit our YouTube Channel for our latest video productions.
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